One hundred people who act beat tens of thousands who scroll.

PEEPLE creates crew-based sponsored missions where people experience brands firsthand and naturally turn that experience into reviews and content.

Mission participation98%
Average satisfaction4.6/5
Content per person1.8
Would join again86%

WHY BRANDS CHOOSE PEEPLE

Trials increased. Loyal customers did not.

Traditional trials & influencers

  • Review-first campaigns
  • Recruiting an undefined mass audience
  • Relationships end after the trial
  • One-off content production
  • Exposure-based measurement

PEEPLE branded content

  • Content that begins with experience
  • Interest-based crew matching
  • Relationships that continue in community
  • Branded content that keeps growing
  • Participation and content-based results

CAMPAIGN TYPES

Four ways brands meet crews

VISIT

Store visits

Create real brand experiences offline and turn visits into proof and reviews.

Cafes · restaurants · pop-ups · spaces

PRODUCT TRIAL

Product trials

People use products firsthand and create authentic reviews and content.

Beauty · food · living · electronics

CONTENT CAMPAIGN

Content reach

Expand brand experiences through photos, short-form videos, articles, and more.

New products · branding · seasonal campaigns

BRAND PARTNERSHIP

Long-term partnerships

Work continuously with crews to build brand fans and content together.

Lifestyle · sports · culture

We are looking for brands to join PEEPLE

From cafes and beauty to living and sports. We propose crews and campaigns aligned with your goals.

Cafes & bakeries

Visits & new menu trials

Dining & F&B

Visits & social reach

Beauty & cosmetics

Trials & review content

Sports & outdoors

Trial missions & seasonal campaigns

Living & lifestyle

Trial missions & seasonal campaigns

Culture & exhibitions

Visits & content reviews

Travel & stays

Travel reviews & experiences

Education & classes

Class reviews & promotion

Kids & parenting

Trials & parenting content

Pets

Trials & pet-life content

Cars & mobility

Test drives & brand experience

Fashion & goods

Trials & styling reviews

HOW IT WORKS

From crew matching to content and results, all in one.

PEEPLE supports the full process—from briefing and crew selection to missions, content production, and reporting.

01

Briefing

Define campaign direction from brand KPIs, audience, budget, and schedule.

02

Crew matching

Recommend crews based on interests, location, and size.

03

Mission design

Design visits, product trials, and content missions around brand goals.

04

Campaign delivery

Participants complete missions with photos, location, reviews, and other proof.

05

Content creation

Shape participant photos and reviews into articles, short-form, and social content.

06

Results report

Review participation, verification, and published content at a glance.

Real experiences build brand fandom.

We recommend crews and missions aligned with your goals. Leave a short brief and we will propose a tailored campaign direction.